In an effort to boost its smartphone market share, Microsoft plans to introduce Windows Phones that cost $75 to $100 in Africa this year, according to a Microsoft executive.
Fernando de Sousa, Microsoft's general manager for Africa Initiatives, told Bloomberg that "It will be a global launch. Africa will lead in the consumption. Africa is growing smartphone use faster than anywhere in the world."
Microsoft has launched its 4Afrika Initiative to sell cheap phones in Africa while investing in education and local technology companies. Click through the following link to read the full article: Microsoft Plans Windows Phone Sale to Boost Growth in Africa.
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